This is a horizontal tri-fold brochure that myself and a graphic designer created as part of WMEAC’s membership and branding refresh project. I led a competitor analysis of marketing materials, as well as, directing the graphic designer in the development of the concept for the brochure. Our goal was to create a brochure with strong design elements that was budget friendly and could be printed in house. I also presented the brochure and our recommendations to the marketing board. The brochure was approved and contributed to an increase in memberships.
Check out my resume.
Social Media/Website work
This is a brief list of the most relevant website and social media work I’ve done. I either created or managed and maintained all the sites listed for an extended period of time. Some I am still involved with and some I’m not.
- I helped develop and maintain a website for the Grand Rapids, Portage, and Battle Creek Step Out walks. I added content that included child ambassador profiles, sponsorship logos and information, and registration and guideline information. I worked with Wow Web Works to create the site, which is no longer active but was successful in it’s goal of getting more participants and volunteers.
- http://www.diabetes.com/stepout
- I created the twitter account and everything currently on the page is my work
- http://www.twitter.com/westmiada
- This is the Facebook profile for the West Michigan American Diabetes Association that I maintained from May 2009 until February 2010.
- Other pages I created and maintained, but am no longer involved with:
- Area 51 facebook page (Facebook profile and fan page)
- Laker Late Night page
- Park Theatre (Facebook fan page and myspace profile)
- Skyline Booking and Promotions (myspace profile and Facebook page)
- This is work I did for the West Michigan Environmental Action Council.
- - The WMEAC Blog
- - Exploring Our Energy Future
- - Fight ‘em and Fillet ‘em


